Oct. 14, 2025

Boston Globe Head of Audio Kristin Nelson on Integrating Audio Into the Newsroom

Boston Globe Head of Audio Kristin Nelson on Integrating Audio Into the Newsroom

Kristin Nelson is Head of Audio at the Boston Globe. The newspaper has become a leader in the audio space with podcasts like Love Letters, Gladiator, Murder in Boston, and their new Spotlight: Snitch City. Kristin breaks down the Globe’s audio strategy, how they integrate their podcast team and newsroom, monetization strategies that incorporate ads as well as their traditional newspaper subscription model, and continue to produce audio IP for film and television.


You can find Kristin on LinkedIn and her work at bostonglobe.com.


I’m on all the socials @JeffUmbro


The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or a seasoned podcaster, we offer what you need.


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– Show Page and Transcript: https://listen.podglomerate.com/show/podcast-perspectives
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