Joni Deutsch

How (and Why) to Budget for Podcast Awards in 2026
May 5, 2026

How (and Why) to Budget for Podcast Awards in 2026

Podcast awards can offer numerous benefits beyond just winning. Whether you become a nominee or a winner, entering a podcast awards competition enhances visibility, builds credibility, and showcases expertise. And being an “award-nominated” or “award-winning” show can help attract guests and collaborators, increase media exposure and the potential for podcast app feature opportunities, and open up avenues for monetization. So how should you budget for podcast awards submissions in 2026? What are key awards and their success rates for recognition? And how can podcast awards move the needle towards your overall show and audience goals?
How to Get Your Podcast Reviewed by the Media
Sept. 16, 2025

How to Get Your Podcast Reviewed by the Media

From traditional news outlets to podcast newsletters, there are dozens of publications writing about podcasting today. But how do you get your podcast on their desks and featured by Vulture, The Guardian, NPR, and beyond? In this exclusive – and free – webinar, learn the secrets of pitching your podcast to the press with Joni Deutsch (The Podglomerate's SVP of Marketing and Audience Development) and Alice Florence Orr (Managing Editor of Podcast Review). Joni is an award-winning audio professional and NPR veteran. For the past 15 years, Joni has cultivated robust relationships with both legacy and new media, generating major publicity opportunities for a wide range of podcasts across radio, television, print, and digital outlets. As someone who has both received and sent pitches throughout her career, she reveals just what it takes to successfully pitch your podcast to journalists, from choosing the best angle to finding the right contact details.Alice has been a podcast c…
Case Study (Part 2): How to Grow Audience and Sustainable Revenue with NHPR Podcasts
July 1, 2025

Case Study (Part 2): How to Grow Audience and Sustainable Revenue with NHPR Podcasts

If you’re interested in elevating your on-demand audio strategy in the wake of the “2024 podcast election,” then join The Podglomerate and NHPR for the second session of our two-part case study series as we explore the resiliency of NHPR’s podcasts.We’ll share our playbook for how successful and sustainable podcasts are marketed, financed, and distributed, not to mention how to activate your owned and internal channels for audience growth success. Whether you’re a journalist wanting to jump into the audio field or a network looking to scale your podcasts, this session is a must-attend. Be prepared for actionable tactics – as well as common mistakes to avoid – to kickstart your podcast plans.
Stop Paying for Audience: Master The Power of Organic Marketing Featuring Joni Deutsch, Christy Mirabel, Lauren Passell, Pierre Bouvard, and Odile Beniflah
Dec. 25, 2024

Stop Paying for Audience: Master The Power of Organic Marketing Featuring Joni Deutsch, Christy Mirabel, Lauren Passell, Pierre Bouvard, and Odile Beniflah

Paid marketing isn’t the only way to grow a show. Discover the immense value of non-paid strategies to grow your audience. Join Ausha’s Odile Beniflah and her panel of top podcast marketing experts – including The Podglomerate’s Joni Deutsch, The Podcast Academy’s Christy Mirabal, Tink Media’s Lauren Passell, and Cumulus Media/Westwood One’s Pierre Bouvard – as they reveal essential organic growth tactics that don’t cost a dime. They highlight the power of organic marketing for long-term, sustainable growth and engagement. This is your chance to learn from the best in the industry and boost your podcast to new heights. Discover how to build your podcast audience naturally and effectively, ensuring a loyal and engaged listenership.